Given that “Jewelry for Mermaids” was the theme of the fall 2024 collection, I of course found myself in search of the perfect mermaid for this season’s campaign photoshoot. Models Rachel Xie from Wolves Management and Vanessa Luka played the part - even if there were no crashing waves or tide pools in sight. She’s a modern mermaid, after all - washed ashore, very far from home. So far, in fact, that she found herself all the way in a photo studio in Denver, Colorado (shout out to Studio Office in LoHi for lending us their amazing space!). Photographer Matt Nager, my longtime friend, captured our moody, architectural shots, which you can now see the final results of here. Below is a fun little peek at some behind-the-scenes moments from that day.
Major thanks are in order not only to Matt and Rachel, but also to makeup artist Lillian Marsh, my styling assistant Katie Miner, Studio Office, and to Recital boutique for lending the wardrobe for the shoot. Be sure to check them out next time you’re in the RiNo neighborhood of Denver.